Sandbox Blog

Let's examine some more ways in which you can further your Content Marketing efforts in 2020. In part 1 of our look into 2020 content marketing trends we leveraged our CRM partner, HubSpot's expertise.  Among other things, we took a look at the concept of the flywheel. The flywheel illustrates the process of excellent service as its own marketing strategy.

Let's examine some more ways in which you can further your own cause in 2020. Marketing moves at the speed of light … I know here at the Sandbox Centre as quickly as the idea comes (with great enthusiasm and excitement) so to does the next idea. Managing to execute on so many ideas as a small team has its great challenges. We often need to prioritize (and reprioritize) our course of action when it comes to spreading the good word of our partners, members & community at large.

In times of change, business models may pivot and strategies may transition, but do your marketing efforts follow that lead? Kevin D'Arcy of ThinkFuel Marketing, who champions our Marketing CNNX group, as he shares the importance of taking advantage of change, ramp up the marketing strategy, and stay the course! Check out his thoughts on Email Marketing - Going Beyond the Monthly Newsletter and Content Marketing.