Ever wonder what you can do to enhance the marketing strategy of your business without breaking the bank? Your approach to seeing more engagement, awareness, and conversions doesn’t have to make a huge dent in your pocket if you don’t think it’s necessary for you right now!
Tags: Content Strategy, SBX NOW & NXT, Marketing CNNX, SEO For Today
HubSpot Research reveals that 54% of respondents would like to see video content coming from businesses and brands they support. This is just one of many reasons why video marketing seems to be at the top of many marketer's to-do lists. While there's no question that video marketing is a channel worth investing in to achieve business growth, there are a lot of questions around how to actually get started -- like what equipment you'll need, where you'll find talent, and how the heck you'll figure out how to write a video script.
Tags: Content Strategy, The Social Media Guide, Technology Marketing, Marketing CNNX, General Marketing Trends
HubSpot Research reveals that 54% of respondents would like to see video content coming from businesses and brands they support. This is just one of many reasons why video marketing seems to be at the top of many marketer's to-do lists. While there's no question that video marketing is a channel worth investing in to achieve business growth, there are a lot of questions around how to actually get started -- like what equipment you'll need, where you'll find talent, and how the heck you'll figure out how to write a video script.
Tags: Content Strategy, The Social Media Guide, Technology Marketing, Marketing CNNX, General Marketing Trends
HubSpot Research reveals that 54% of respondents would like to see video content coming from businesses and brands they support. This is just one of many reasons why video marketing seems to be at the top of many marketer's to-do lists. While there's no question that video marketing is a channel worth investing in to achieve business growth, there are a lot of questions around how to actually get started -- like what equipment you'll need, where you'll find talent, and how the heck you'll figure out how to write a video script.
Tags: Content Strategy, The Social Media Guide, Marketing CNNX, General Marketing Trends
Retail store owners can get a sense of their business’s health—beyond looking at their financials—by observing foot traffic and talking to customers. Owners of online stores, however, don’t have the same opportunities to observe customer reactions to what they do. That’s where marketing analytics come in.
Tags: StartUp | ScaleUP, Content Strategy, Technology Marketing, Marketing CNNX, SEO For Today
While the world is in full lockdown mode due to COVID-19, those involved in digital marketing find themselves in uncharted territory. How will the coronavirus affect consumer spending habits? How deep will the economic downturn be? And how long will its effects last? We don’t yet have the answers but we can draw comparisons from other economic downturns.
Tags: Content Strategy, Marketing CNNX
It's undeniable that the demand for personalization is increasing. Our prospects and customers want solutions and information tailored to them, "one size fits all" is no longer acceptable.
Did you know that content marketing is rated three times more efficient when it comes to lead generation than outbound marketing?
Tags: Content Strategy, Marketing CNNX
Email marketing is one of the oldest digital marketing tactics, but don't count it out just because of its age. It has survived this long simply because it is effective. Yes, regulations like CASL, CAN-SPAM and GDPR have changed how we use email marketing but no more so then how our customers and prospects want to be communicated with.
Tags: Content Strategy, Marketing CNNX
